The article I read was explaining the new $480 Million Arena which is the home of NBA basketball team, Orlando Magic. It was designed by a Kansas City based firm named Populous. In this arena the tower is illuminated all day every day by 176 LED light fixtures, each of which is composed of individual red, green and blue modules. It is easy to see these lights because he fixtures are made of steal with stainless steal mesh in which they reflect off.
I think the advancement of technology in using it to make buildings look better is amazing. I'm not taking away from the classic look of things, but as a graphic design minor, and having a huge interest in the subject in general, i feel like it is wonderful to add a little more flavor by making fans excited just to step inside the building to see what it holds. I think gather folks for a basketball game and giving them an extra treat by having a building that blows them away will turn out being well worth the money that they spend on it.
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